Continuing to share with you some of the things that we have read about in resolutions for small businesses. Hope that part one & 2 had some interesting help for you. Today's Part 3, is the final posting for this series.
6. Identify customer service missteps
Customer service matters. In fact, 93% of customers reported they are more likely to become repeat customers at companies that offer excellent customer service.
When it comes to customer service, people remember the really bad experiences as often as the really good ones. Identify what your biggest missteps were in 2021 and outline how you and your employees can avoid them in the future. At the same time, highlight what went well and how you can build on those experiences in 2022.
7. Look for automation opportunities
Technology makes our lives easier every day, but are you using it to its full potential for your business? Look for areas of your business that you can automate. There is software that can make processes such as invoicing, managing inventory, customer service, bookkeeping, sales, and more an automatic occurrence you no longer need to worry about. Not only does this cut down on the chance of manual errors, but it also frees up time in you and your staff’s schedules to tackle other important tasks.
8. Prioritize company culture
If your small business relies on the work of your employees, then focusing on building a good company culture is a fantastic resolution for 2022. Employees that feel engaged and inspired at work are 125% more productive than simply “satisfied” employees. Having a strong company culture that makes employees feel appreciated, respected, and as if their career development matters is a great way to boost employee engagement and loyalty.
Consider surveying your staff on what changes they would like to see culture-wise. Then work toward developing a company culture that reflects your business’s values and prioritizes the needs of your staff. Happy employees are good for business, after all.
9. Build a website
If your business doesn't already have a website, now is the time to invest in building one. A good business website can do wonders for sales, audience growth, brand recognition, and customer service.
Even if you don’t sell products on an ecommerce website, a good business website can at the very least allow new customers or clients to find you via search engines, share examples of your work, and provide contact information to anyone who may want to work with you.
10. Beat burnout
It can be rather exciting to return from a leisurely holiday break with the energy to hit the ground running in January. It’s great to capitalize on the energy that comes after taking time to rest and spend time with loved ones, but before you dive headfirst into work in 2022, consider creating a plan for beating burnout this year.
It’s no secret that many small business owners work themselves to the bone. Burnout is not good for you, your business, or your personal life. Setting clear boundaries, knowing when to take a break, and learning when to ask for help are all great ways to beat burnout. We all have different thresholds for how much we can work and varying ways of coping with stress, just make sure you’re running your business in a way that is good for you.
Thank you for checking out today's post. Please leave a comment, and let us know if you learned something new or helpful.